Live and Local Radio

Local Media San Diego operates a cluster of four heritage radio stations in San Diego, California - Z90, 91X, Magic 92.5 and 100.7 San Diego. All four stations have been serving the San Diego market for over 30-years and are operated and programmed locally.

Z90

Today’s Hit Music is on Z90!
The station sets the tone in San Diego for a metropolitan contemporary hit radio format packed with music tailored to a mass appeal audience!

91X

Local. Independent. Alternative.
Serving San Diego since 1983, 91X is one of the most recognized and iconic radio brands in North America.

Magic 92.5

The Beat Of San Diego.
With an uplifting, fun and work-friendly Rhythmic Adult Contemporary island format, Magic 92.5 prides itself on our loyal, diverse audience.

100.7 BIG FM

The BIGGEST hits. The BIGGEST variety. Think BIG San Diego.
The 100.7 BIG FM music library is so vast and expansive; it is unpredictable what you will hear next.